細谷 誠

hosoya

 

エコキャップ・プロジェクトに関わるようになって、キャップを意識的に集めるということを実行したり、「エコ」に関する本を読んだり、ひとと話をしたりして、あらためて関心を向け始めているんですが、そのなかで、「エシカル・デザイン」ということばを知って、気になっているんです。「ethical」は「倫理的な、道徳的な」という意味で、例えば「エシカル・ファッション」と言えば、農薬や化学肥料によらないオーガニック・コットンのように、倫理的に正しい素材生産の形態となっているかということがデザインの問題となっていて、「エシカル・デザイン」というアプローチで、社会的なシステムのデザインが再び発見されているということだと思うんです。僕にとっては、このプロジェクトは、エコ、エコロジー、社会、世界のシステムを、あらためてエシカルということで考えるきっかけとなっていて、同じようなきっかけを広げていく、つなげていくということで賛同したいと思っているんです。そして、そうした豊かなコミュニケーションをとることもシンプルに真摯に伝えるエシカルな気分によることなんだと思うんです。

 

 

hosoya_profile

 

細谷 誠

makoto hosoya


http://www.hosoya.com/

 

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